
Jane Maas began her advertising career as a copywriter in 1964, in the sexy and sexist era of the hit television series Mad Men. She fought her way up as a copywriter, and eventually became a creative director and an officer of the advertising agency. She is best known for heading up the iconic “I Love New York” campaign, which rescued New York City from bankruptcy and still continues to echo around the world. “This great advertising has many fathers,” she says. “But I am its only mother.”
Advertising Age calls this legendary woman “the real Peggy Olsen, right out of Mad Men.” She was president of a New York advertising agency in the 1980s, a Matrix Award winner, and a New York Advertising Woman of the Year. St. John’s University awarded her an honorary doctorate; Bucknell and Fordham Universities elected her to their Boards or Trustees; she has won every creative advertising award there is.
In addition to the “wickedly funny” Mad Women, Jane Maas is author of her autobiography, Adventures of an Advertising Woman, and co-author of the classic advertising guidebook How to Advertise, which has been translated into 17 languages.
PRAISE FOR JANE MAAS:
“We really enjoyed meeting [Jane Maas] and hearing about her life on Madison Avenue. She is warm, friendly, smart, and a total delight.”
-Lynn Goldman, Director of Marketing, Geer
“Jane Maas was one of the hit speakers at our Tucson Festival of Books. The standing-room-only audience roared with laughter all through her talk. It was a delight to be in her presence. Jane filled the room with personality.”
-John Humenik, President and Publisher, Arizona Daily Star
“Jane’s Mad Women talk brought us the largest luncheon crowd we’ve had in two years. Women who attended have told me they were touched by her honesty and inspired by her success.”
-Judy Thompson, Executive Director, Ad Club Cincinnati
“During her two days on the Bucknell campus, Jane Maas spoke with many different audiences – - students, faculty, women’s groups, the community, seniors, and more. She captivated all of them”
-Dr. Michael Johnson-Cramer, Director, School of Management, Bucknell University
Jane Maas is available as a keynote speaker from our Speakers Bureau and is sought-after as a business keynote speaker and also on topics including Womens Interests, Culture & Society, and Entertainment. Browse our extensive catalog of keynote and motivational speakers ranging from university and college keynote speakers, novelists and historians.
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Mad Women
The Other Side of Life on Madison Avenue in the '60s and Beyond Thomas Dunne Books
"Breezy and salty.” –The New York Times
“Hilarious! Honest, intimate, this book tells it as it was.” –Mary Wells Lawrence, author of A Big Life (In... |
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St. Martin's Griffin/Thomas Dunne Books
The classic guide to effective advertising--updated with new chapters on generating creative ideas, integrated communications, internet advertising, and the... |
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St. Martin's Griffin
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